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Manage shipping and orders for wish with eDock

Posted by Cristina Cairone Apr 5, 2018, 11:05:00 AM
Cristina Cairone

SHIPPING

Wish requires that the name of the shipping carriers is among the carrier supported (this because they verify when the delivery is fulfilled in order to pay back the seller)

The carrier you can use are these ones: https://merchant.wish.com/documentation/confirmeddeliveryshippingcarriers

To avoid errors during shipping management, you can set a predefined carrier to use if the carrier in the order is not among the carrier specified. This settings can be made by updating the wish user on eDock, once it il linked (https://edock.zendesk.com/hc/en-us/articles/360000401643-Link-your-wish-account-to-eDock). 

 You can define three types of shipping:

  • only USA
  • worldwide
  • one ore more Country selected by the seller

According to the choice made, there are two models for prices:

  • fixed price for every product, or
  • price defined for each product

eDock will set a shipping price of 0$ for every product (this must be updated directly on wish). You should also work on the wish dashbord to exclude the country you allow shipping. 

 

ORDERS

Every order received on eDock should be considered as payed and ready to be shipped. In the order details you will never see the email address of the user. To communicate with the final user, use Wish backoffice

 

To manage orders from eDock, go to section orders (see the knowledge base about orders:  (https://blog.edock.it/gestione-degli-ordini)

Why the carrier list is not a formality

The restriction on carriers is the single most important operational rule on this marketplace, and the reason is financial rather than technical: your payment is released when delivery is confirmed. Wish can only confirm a delivery if the tracking comes from a carrier it can read. Ship with a carrier outside the supported list and the delivery may never be confirmed, which means the sale happened but the money does not arrive on schedule.

This is why setting a predefined carrier is worth the two minutes it takes. It acts as a safety net: when the carrier recorded on the order is not one of the supported names, the fallback is used instead of producing an error. It does not replace good practice — you should still ship with a supported, trackable service — but it prevents a single mistyped carrier name from stalling a payment.

Choosing your shipping coverage

The three options are not equivalent in workload. USA only keeps things simple and predictable, but on a marketplace with a global audience it cuts you off from a large share of demand. Worldwide maximises exposure but exposes you to destinations where cost, transit time and customs handling vary wildly. Selected countries is usually the sensible middle ground: you open the markets you can serve reliably and leave out the ones where shipping cost or transit time would generate complaints.

Whichever you choose, remember that the exclusion of countries has to be done on the Wish dashboard: the integration does not manage that part for you.

The zero shipping price, explained

The point that causes the most confusion: a shipping price of $0 is set for every product, and it is not maintained afterwards. In practice this means shipping is yours to manage on the Wish side, either as a fixed price applied to all products or as a value defined product by product.

Leaving it at zero by accident is an expensive mistake, because you end up absorbing the full delivery cost on every order. On a price-sensitive marketplace where average order values are low, shipping is often the difference between a profitable channel and one that quietly loses money. Decide the model, set the values on Wish, and check them again whenever your carrier rates change.

Orders: paid, ready to ship, and anonymous

Every order arriving from this channel is already paid and ready to be shipped, which simplifies the workflow: there is no payment check to perform before preparing the parcel.

The part that surprises new sellers is that the customer's email address is never present in the order details. Communication with the buyer has to go through the Wish backoffice. This has two consequences worth planning for. First, someone needs to check the backoffice regularly, because buyer messages will not reach your normal inbox. Second, you cannot use these orders to build a direct marketing relationship: the customer belongs to the marketplace, not to you.

Practical checklist before you start shipping

  • Ship only with carriers from the supported list, and always with tracking.
  • Set the predefined carrier as a fallback.
  • Decide your shipping coverage and exclude unwanted countries on the Wish dashboard.
  • Replace the $0 shipping price with real values, fixed or per product.
  • Assign someone to monitor buyer messages in the Wish backoffice.

Frequently asked questions

Why can I only use certain carriers? Because Wish confirms delivery through tracking, and confirmed delivery is what triggers your payment.

What is the predefined carrier for? It is used when the carrier on the order is not among the supported ones, preventing shipping errors.

Why is the shipping price set to $0? It is set once and not maintained afterwards: you define the real shipping values directly on Wish, either fixed for all products or per product.

How do I contact a buyer? Through the Wish backoffice. The customer's email address is never included in the order details.

Topics: Support

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